Full Name
Stacy Burch
Job Title
Vice President, North America Marketing
Company Name
Embecta
Speaker Bio
Stacy Burch serves as VP, North America Marketing for embecta. Stacy has been accountable for leading marketing and commercial excellence for the US business.
Stacy has a broad range of experience that spans across sales, global and regional marketing, strategic planning, digital and social media marketing, portfolio management, change management, internal and external communications, corporate integration, project management, commercial excellence, crisis management and training.
Stacy currently serves on the board of directors for Med-Projects (Medical Education and Disposals) as Chair.
Prior to joining BD, Stacy spent 20 years in the pharmaceutical arena. Stacy has worked in a variety of therapeutic areas, with many years in diabetes. While at AstraZeneca, she served as the global marketing lead for an early phase diabetes drug developing expansive strategic marketing plans, as well as serving as the global diabetes business management lead.
Stacy spent 15 years at Sanofi across multiple different functions. During her time, she was the integration lead for the Sanofi/Aventis merger. Stacy developed the social media strategy for Sanofi, launching the first ever corporate Twitter, Facebook and Corporate Blog. Stacy served as a member on The Conference Board, Social Media group. She was recognized as an industry leader and spoke at numerous Digital conferences across the US. In addition, Stacy served as head of external communications with Sanofi, managing the organization through many high-level crisis management issues. Stacy is well versed in Public Relations, Advocacy and Corporate Reputation.
Stacy holds a Bachelor of Education from the University of Lynchburg. Stacy completed MBA courses in Enterprise Leadership at MIT and Consumer Marketing at Kellogg.
Stacy has a broad range of experience that spans across sales, global and regional marketing, strategic planning, digital and social media marketing, portfolio management, change management, internal and external communications, corporate integration, project management, commercial excellence, crisis management and training.
Stacy currently serves on the board of directors for Med-Projects (Medical Education and Disposals) as Chair.
Prior to joining BD, Stacy spent 20 years in the pharmaceutical arena. Stacy has worked in a variety of therapeutic areas, with many years in diabetes. While at AstraZeneca, she served as the global marketing lead for an early phase diabetes drug developing expansive strategic marketing plans, as well as serving as the global diabetes business management lead.
Stacy spent 15 years at Sanofi across multiple different functions. During her time, she was the integration lead for the Sanofi/Aventis merger. Stacy developed the social media strategy for Sanofi, launching the first ever corporate Twitter, Facebook and Corporate Blog. Stacy served as a member on The Conference Board, Social Media group. She was recognized as an industry leader and spoke at numerous Digital conferences across the US. In addition, Stacy served as head of external communications with Sanofi, managing the organization through many high-level crisis management issues. Stacy is well versed in Public Relations, Advocacy and Corporate Reputation.
Stacy holds a Bachelor of Education from the University of Lynchburg. Stacy completed MBA courses in Enterprise Leadership at MIT and Consumer Marketing at Kellogg.